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integration needs into consideration as, in smaller spaces, glimpse OLED, still only limited to special uses such as 

LED offers plentiful characteristics, warmth, colour medical or military.” what matters is that LED satisfies the 

rendering, lenses that open depending on the beam of light need of the customers, be they hotel managers, museum 

desired, and requires expert experience to inluence how directors, bistro owners or directors of retail chains. 

appliances are built.  

“LED requires experience - Fiorato continues - in 
“The ideas for designs can be different and come from 

order to assure it’s potentiality remains stable over time, within the company as well as directly from the market - adds 

it’s warmth does not fade and the lenses used guarantee Fiorato - The source of ideas and stimuli are multiple and 

appropriate rendering to match speciic needs. To offer the from these the concept, the engineering and limits analysis 

market the very best solutions and differentiate from those ensuing from this type of production follows. Only then, after 

offering only average results, it is vital to carefully consider further creative comparison, can one move on to the real 

all the opportunities and seriously deal with and rigorously design right into the tiniest of details. After these, come the 

test technical aspects.” estimate, prototype and production. One stage that cannot be 

 skipped is, inally, the lab tests that involve specific tests on 


everything - from warmth, duration, any iniltration of water or 
THE biRTH OF A PRODuCT 
dust, electromagnetic compatibility and so on. After passing 

understanding which is the right way to manage LED all these, the order is sent to the suppliers to go ahead with 

is, therefore, the real effort that companies have to make. as assembling and sales. It’s a long process, which hardly ever 

a result, the relationship with suppliers of components who lasts more than a year. Because light is something serious.” 

contribute to knowledge and improvement of information in It’s so serious that LED diffusion is now unstoppable, 

light of innovation is essential. and a drop in cost would surely contribute to making it more 

widespread.“The future is bright - Fiorato encourages - but 

“We are in a lowing, evolutionary phase which is 
the outlay needed to adopt LED is still very much holding it 

particularly effervescent. Each day, LED grows stronger back. I hope, however, that this obstacle is overcome as soon 

and improves on performance and on the horizon, we can as possible.” 




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