Page 35 - AVE2_2014
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n° 1 - 2014 News 


federation 




INTERNATIoNAl DISTR




European market 
Feb-Mar 2014 


4 - What an interesting year 
2013 has been! Turning Point 

8 - Minimizing the risk 

of Counterfeit Electronics 

around us: self-driving cars, transport drones 9 - News from Sweden 2013 – The year of Smartphones and 

etc., etc. Intel’s vision of convergence Tablets. Never before has the industry 
11 - Russian market
propagated back in the early 90s has  Preliminary results sold so many devices of these two major 
become true - there is no clear platform 
communications platforms. Amazing, but 
structure anymore - Mainframe, Midrange, 13 - Fortronic International 
PCs, Notebook, Tablet, Smartphone, Car, what has this to do with components and 
distribution? Everything! A look ahead 
Industrial Control Unit. The consumer 
behavior commands all sorts of new 

solutions everywhere that mix and combine 
what is necessary to prevail. And what 

the future brings we know as well as the ASSOCIATIONS by Georg Steinberger            
music industry knew the iPod before Apple. Chairman FBi e. 

Nevertheless, the new era eats former DV. Chairman DMASS Ltd. 
www.fbdi.de 
platform leaders for breakfast. AAssociation of Distributors 
of Electronic Components “There isno area 


AssAssociation of Suppliers of  in our daily lives that 
Electronic Components is not penetrated 

by semiconductors, resistors, 
AAssociazione Nazionale Fornitori Elettronica capacitors, connectors, wireless 

and many other components 
China China Electronics Distributor Alliance 
technologies ”

ElElectronic Components Association l 
Yesterday’s Sony is today’s Google and Australia and New Zealand et’sest - the components 
tomorrow’s Rising Sun. But how does that industry in general and distribution in 

work - a world with more electronic devices EElectronic Components Industry Association particular live in a very delicate situation. 

than ever should use less energy? on the one hand everyone needs them, on 
It probably doesn’t but the alternative is EElectronic Components Supply Network the other hand they retain very little space 

worse: without energy saving and less for commercial and financial maneuvering 
material consumption we would hit the dead EElectronic Industries Association of India - despite all the innovation and technical 

end even faster. advancement they bring to the party. 
FaFachverband der Bauelemente Distribution And it will become worse - energy saving, 

In other words, we live in a world in which FEDELEC - Tunisia health, convenience (lighting), transportation 
human behavior can change everything Tuisian Federation of Electric - there is no area in our daily lives that is not 
nand Electronic Industries 
and in which important decisions for our penetrated by semiconductors, resistors, 
future at large and for the saving of this capacitors, connectors, wireless and many 
Japan Japan Electronic Products Importers Association 
closed loop system called Earth have to be other components technologies and is not 
SE - Sweden 
made. Electronics innovation will play a The Swedish Electronics Trade Associations about to be even more dependent on them. 
critical role, without doubt. No smart city, 14Even if you disregard the digital consumer 
 20  
no sustainability concept, no transport SSyndicat Professionnel de la Distribution CH  world with all its gadets - Smartphones, 
revolution will work without it. Splendid en Electronique Industrielle -MAR  Tablets, Phoblets, Giant-TVs, Multimedia- 
Y 
prospects for our industry then, whose UAR  headsets and many other that we do not 
business model is based for 50 years on BR yet know - there is enough microelectronics 
FE  

www.ideaelectronics.com 1


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